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The Ultimate Linkedin® Masterclass
Social Selling in the Sun - Sam Rathling
The Ultimate Linkedin® Masterclass
⏷
Condense 12 months of LinkedIn® learning into
5 transformational days in the Algarve, Portugal
with expert host Sam Rathling
The Ultimate
Linkedin®
Masterclass
Condense 12 months of LinkedIn® learning into 5 transformational days in the Algarve, Portugal
with expert host Sam Rathling
👇
Personal video from Sam:
⏷
Personal video from Sam:
Experience:
The Algarve
As well as learning everything you need to smash your goals on LinkedIn® in 2026:
Get immersed in Portuguese cuisine & experiences
We'll do hiking and beach walks, exploring caves
Private chefs cater to your every need in the villa
We'll go out in the evenings to traditional restaurants
The Villa
The villa boasts ample space and amenities for the entire experience.
Luxury accommodation options tailored to your preferences.
The Masterclass
Over 5 days we will cover a lot! The next section breaks down the content and topics that Sam will cover with you.
In addition to LinkedIn®, Social Selling and Sales Navigator, Sam will share her expertise in building relationships, networking and Enterprise selling.
Over the 20 years that Sam has been in business she has become a master connector, a giver and someone who walks the talk in everything she shares.
The 8 P’s of Social Selling Success are...
PRINCIPLES: FOUNDATIONS OF SOCIAL SELLING SUCCESS
Master the V+C=O Formula (Visibility + Credibility = Opportunity)
Decode your Social Selling Index (SSI) and use it strategically
Learn the mindset and modern sales psychology behind influence-based
selling
Understand the difference between activity and impact
Get clarity on your offer, positioning and audience
💡 Outcome: You’ll think like a top 1% social seller and approach LinkedIn® as a business-growth engine, not a social platform.
Profile: Building a Profile that Converts
Implement the 20 Elements of an Effective Profile
Optimize your Headline, Banner, About section, and Call-to-action
Position your brand as the obvious authority for your niche
Create visual assets and storytelling that drives inbound leads
Sam will personally review and audit your LinkedIn® Profile
💡 Outcome: Your profile becomes a 24/7 inbound sales page that attracts ideal prospects and drives discovery calls.
PAIN: TARGETING & UNDERSTANDING YOUR IDEAL CLIENT
Use the IDEAL + PAINS Formula to define your audience
Identify emotional triggers and key buying motivators
Craft magnetic messaging that resonates with decision-makers
Build language patterns that convert curiosity into conversations
Sam will personally review and give feedback on your niche and
target market choice whilst on the Masterclass
Create a compelling offer that prospects feel stupid saying no to
💡 Outcome: You’ll know exactly who to speak to, what to say, and how to make them want to work with you.
Prospecting: Precision with Sales Navigator™
Leverage Sales Navigator Mastery to target the right people fast
Sam will deliver deep-dive content to help you unlock Sales Navigator™
Build saved searches and filters that save you hours of time
Design outreach frameworks that convert without cold ‘spammy’ selling
Choose your prospecting campaigns relevant to your business
Leverage Sam’s Enterprise Selling Model for corporate client targeting
Get feedback on your prospecting and outreach messages from Sam
💡 Outcome: You’ll have a predictable lead-generation system that fills your pipeline weekly — without spammy tactics.
Positioning: Elevate Your Personal Brand
Build your authority through consistent, effective storytelling
Figure out what you can champion through your content
Build your influence, credibility and personal brand
Create strategic collaborations and visibility campaigns
Leverage the content pillars and content themes to create quality posts
Design your “category of one” positioning strategy
💡 Outcome: You’ll become the go-to expert in your industry, not just another LinkedIn® user. Dominate the newsfeed and smash your competition
Posting: Your Content Engine to Fuel Your Brand
Learn Sam’s 20 Content Themes & 12 Post Types, plus best hacks
Create scroll-stopping content that builds credibility and connection
Turn engagement into leads with CTA frameworks and lead magnets
Use video, carousels, and storytelling to stay top of mind
Sam will help you write compelling hooks and quality posts
Understand the algorithms, the do’s and don’ts
How to create personal posts that elevate your brand positioning
💡 Outcome: You’ll consistently create high-impact content that converts views into clients. Leave with your next 90 days of content written
Planning: Consistency that Builds
Establish Daily, Weekly, and Monthly Social Selling Habits
Use the KPI dashboard to track your social selling activity
Planning out your entire end-to-end lead generation system
Review performance monthly to stay on track with revenue goals
💡 Outcome: You’ll replace random activity with focused, compounding consistency that drives predictable results.
Profits: Turning Contacts into Contracts
Build conversion mechanisms that move prospects offline
Set up LinkedIn® funnels (events, communities, lead magnets)
Track deal flow and shorten the sales cycle
Nurturing prospects through the sales process
Know your numbers, for your sales pipeline
Pipeline management and closing more sales
Sales follow up and how to leverage LinkedIn® to close more deals
Enterprise selling techniques, and how to land iconic logos
💡 Outcome: You’ll convert attention into revenue — turning your LinkedIn® activity into consistent, measurable profit, whilst increasing the value of your efforts.
Limited Spaces:
This experience is capped at a limited number of participants to guarantee deep, personalized attention and transformative results.
© 2025 Social Selling with Sam Limited | 71-75 Shelton St, Covent Garden, London